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  • Father's Day Savings

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    Your Pop will feel like a King when you give him Oscuro Cologne. Happy Father's Day! To give back to all the hardworking dads out there, use code FATHER for 15% OFF of your entire order.

  • Hey Sailor Tee, Get Dapper

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    Celebrate the nautical summer vibes with the Hey Sailor Tee that will keep you comfortable and looking firme. Art by @timhendricks.  @karl.amoroso Looking real dapper. A combination of OG and Firme was used to style. Shot by @thefashiontourist.  

  • Snake Eyes and Ducktails

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    Biker dude @juancaselli_ Wearing the Snake Eyes tee. (Available only in small) @Giuseppe.vitale the barber got down with this ducktail haircut and style.

  • Original Suavecito Fragrance

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    @khyo_ Is a big supporter of the OG fragrance. Find our famous fragrance in all the products above.

  • Born Free 10

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    The 10th annual Born Free Motorcycle Show will be held June 23rd and 24th at Oak Canyon Ranch in Silverado, CA. The Born-Free Show is about the love of old motorcycles and like-minded individuals having a good time together and enjoying these bikes of the past. Born Free is a collaboration between BORN Loser (Mike Davis) and FREEdom Machine & Accessories (Grant Peterson). Started as a small "get-together" in 2009 the show has grown to become the premier chopper show...

  • 5th Annual Custom Capital

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    The 5th Annual Custom Capital Car Show will be held on Saturday, June 23rd at Manzanita Park in Prunedale, Ca. Events include a car show, music, food and vendors. For more info please visit

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